Case Study A
Smart Store Upgrade for a 3C Brand
Vionvision serves the brand’s more than 5,000 stores. The services provided include initial POC testing, overall solution design, front-end equipment installation and commissioning, use training and after-sales maintenance of the cloud platform. The system has been used in more than 300 cities and generates more than 75 million visitor traffic data per month. At the store entrance, Vionvision’s equipment provides analysis services such as passing-by flow and incoming traffic, staff exclusion, store entry rates, dwell time distribution, customer demographic surveys, and more. In the store, it implements functions such as product attractiveness analysis and customer shopping path analysis. Our solutions bring the following value to our clients:
- Analyzed the actual vistor flow and the effectiveness of traffic flow increased by 22%
- Obtained the actual conversion rate and improved it by more than 5%
- Optimised store layout, increasing exposure and dwell time of the best-selling products
